Work & Clients

Local singer/ songwriter Jared Campbell told us how he struggles to get past the screening committees at colleges, which are a big part of his targeted market. The committees are made up of panels of students who are tasked with watching hundreds of artists’ demos and then short-listing their favorites. Jared wanted to create a sampling of his music in a way that would break through the clutter of the other musicians and would stand out in the minds of the students. In order to do so, he spoofs various popular infomercial presenters and interlaces the skits with samplings of his music.